American Fashion owns multiple fashion brands (iBasic, iBasic365, iBX, Isla Vista, Zenna) and is a leading vertically integrated, direct - to - consumer company in Vietnam spanning, from designing, material purchasing to product manufacturing, and distribution (including wholesale and retai l).
- iBasic is a fashion brand that provides quality underwear, nightwear, homewear for the whole family with creative and distinctive designs. iBasic always aims at customers' health care as well as honoring their beauty.
- iBasic365 provides quality underwe ar, yoga and beachwear products at reasonable prices. With the essential design for daily activities that helps to beautify and protect the health of customers, iBasic365 brings an authentic beauty but still makes users feel confident in their own way.
- iBX is a sports fashion brand with high applicability, bringing confidence to customers at anytime and in anywhere. High quality iBX products are made to motivate and inspire women in practicing as well as in their dynamic lifestyle.
- Isla Vista is a brand of beachwear and accessories that aims at dynamic, and glamor, modern ladies. Their high quality synthetic fabric of beachwear products guarantees the durability, and comfort for underwater activities. Besides, Isla Vista is also proud to be the first and onl y brand in Vietnam to provide a one - stop experience.
- Zenna is a premium fashion undergarment brand that offers lingerie, homewear and nightwear for women who live by the spirit of self - understanding and self - love.